Sure, you can sell your house yourself. For sale by owner (FSBO) real estate transactions happen all the time. These sellers don’t have to pay an agent’s commission, but they also miss out on the three key benefits of using an agent: ease, better sale price, and speed. If you need to sell your house quickly, an agent-assisted sale is the way to go. Why? Well, just consider these 5 things an agent can offer that will help you sell your house faster in Los Angeles.
1. Pricing Knowledge
One of the most important things an agent brings to the table to help you sell your house faster in Los Angeles is pricing knowledge. Pricing right has been called the number-one marketing strategy and the best way to a faster sale. Competitive pricing involves striking a balance to arrive at a number that is both fair and appealing to local buyers. And this typically requires the knowledge and experience of a good local agent – if you want a faster sale, that is.
2. Local Market Knowledge
Your agent’s knowledge of the local market will also help you sell your house faster in Los Angeles. Local market knowledge is, as we just pointed out, a key ingredient in competitive pricing for a faster sale, but it is also a prerequisite for effective marketing. Often, sellers don’t get the price they want or sell as fast as they would like primarily because they don’t have a good understanding of the local housing market, especially at the neighborhood level. But your local agent will have a thorough understanding of the various local markets and how to market to those specific target audiences.
3. Negotiating Expertise
Negotiating – this is where the rubber really meets the road, where you either lock in a sale or lose it. And an agent can bring to bear her negotiating expertise to help you sell your house faster in Los Angeles. You can bet buyers will have an experienced real estate professional in their corner to handle negotiations. In short, you are far more likely to sell your house on your terms when you have an experienced agent handling the negotiations.
4. Help With Legwork
Another thing an agent can offer that will help you sell your house faster in Los Angeles is the willingness and ability to do all the necessary mundane legwork. Selling a house involves a host of time-consuming minor tasks, which would take you much longer and delay the sale because you have a job and other obligations. Do you really have the time to interact with potential buyers, evaluate offers, organize open houses, schedule showings, conduct marketing, and enter into negotiations?
5. Built-In Professional Network
And don’t forget the value of an agent’s built-in professional network – another time-saver that usually results in a faster sale. Selling a house requires the services of a number of professionals, such as appraisers, inspectors, stagers, and attorneys. An agent will already have built up a network of such professionals that she can quickly call on and/or recommend in order to expedite the whole process. The sale won’t be delayed because you have to spend time tracking down providers of these supplemental real estate services.
If you really want to sell your house faster in Los Angeles, a good local agent can help you do just that. You just need to make sure your agent possesses the requisite pricing knowledge, marketing savvy, local market knowledge, negotiating expertise, and professional network. We think our agents fit the bill perfectly. Find out how we can help help you sell your house faster. Feel free to contact us today at 562-881-9811.